OUR MISSION

Rosebud swim is an Australian designed swimwear label ethically produced in Bali, Indonesia. We believe that sustainability is a journey not a destination, therefore, we are always looking for ways to improve and expand our sustainability. Designed for the modern woman, our missions is to create ethical and sustainable swimwear that doesn't just look good, but feels good.

AUSTRALIAN BASED

OUR STORY

Rosebud was born and raised on costal Queensland in 2023 and designed with a purpose.

Our approach to design is simplistic. We envisioned a brand that evokes a feeling of confidence within our wearer by creating elegant yet timeless pieces that flatter the female figure.

Rosebud is inspired by the captivating sense of simplicity and tranquility instilled by being one with the ocean. Our deep connection to the ocean as a brand has driven our pathway to sustainability. After months of devoted research we settled with a manufacturer in Bali, Indonesia that shares the same ethical and sustainable views as us. We are not perfect but we are always on the look-out for new ways to expand and develop our sustainability.

OUR SUSTAINABILITY

ANNABELLE ROSE

ABOUT OUR FOUNDER

In 2023, 18 year old Annabelle Rose envisioned and founded Rosebud Swim in the Sunshine Coast of Queensland Australia. After long and devoted years of research and planning, Rosebud was finally established in 2025.

I have always envisioned creating a brand of my own that helps women to embrace their uniqueness and express their natural beauty whist evoking confidence. My love and passion for anything art or design has always driven my life, and creating Rosebud has been a goal i've dreamt of reaching for years.

During my Rosebud journey. I wanted to create this envisioned idea of empowering women without the negative impacts of fast fashion. All our collections are produced in small batches to prevent the negative impacts on the environment, making all our pieces super exclusive. During my journey, i spent months sourcing manufacturers that share the same ethical and environmental respect and responsibility as me.

For me, Rosebud is more than a swimwear brand. It's about expressing what makes us unique and coming together and giving back to mother nature.

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